Beep Beep: Our Mini Mart Summer Tour Is Hitting the Road!

Beep Beep: Our Mini Mart Summer Tour Is Hitting the Road!

Written By: Team MOODEAUX


Get ready to party, because MOODEAUX is hitting the road! Yep, our first-ever Mini Mart Summer Tour is here, and we're bringing our NYC street-chic flair to cities across the country. First stop? New Orleans, baby! But it gets better...

We’re kicking off Mini Mart at Beautycon™ x 30th Annual ESSENCE Festival of Culture™ presented by Coca-Cola®. This year's event will be held inside the Ernest N. Morial Convention Center located at 900 Convention Center Blvd, New Orleans, LA 70130. Visit us at Hall G - Booth #8236 between 7/5-7/7!

Swing by for bodega-style product displays, nostalgic signage, exclusive merch/accessories, an interactive prize campaign and more! 


Mini Mart will also feature MOODEAUX’s latest launch: Brand New, our label’s highly anticipated third fragrance. A cheeky nod to the popularized slang term, Brand New inspires wearers to "wipe the slate clean" and level up by leaving old personals, habits and attitudes behind — making room for nothing but good vibes to thrive. With notes of sparkling yuzu, cardamom, pink pepper and coconut, just one spritz of this solar-inspired fusion helps make every day smell and feel like a bright fresh start.

The full MOODEAUX fragrance collection including Brand New, unisex PunkStar and cult-favorite Worthy will be available for in-person sampling and purchase...alongside an exclusive Mini Mart capsule collection

Super special shout out and thank you to our friends at Target Accelerators™ that've sponsored us with a grant, enabling us bring Mini Mart NOLA to life! 

Target Accelerators™ helps companies scale their business and unlock the potential of their brand for mass retail by creating equitable access to the Target® network, education and resources with emerging entrepreneurs. Learn more at!



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