"This Black-owned fragrance brand is here to disrupt the industry."

Meet MOODEAUX

Since you've landed on this page, it's only right we start by saying thanks! With a world full of options, our small (but mighty) team is excited to have your attention and the opportunity to enhance the way you experience fragrance.

Truth be told, MOODEAUX® was dreamt into existence by a journalist-turned-entrepreneur with a curious mind quite like yours who wondered: "Why do most brands still prioritize outdated, stereotypical marketing tactics over connecting with beauty lovers on a deeper, more personal level???" Finally, after years of asking questions, we've arrived.

MOODEAUX®, now an 8x award-winning, indie fragrance label, was made to celebrate the "beauty rebel” inside us all. Rooted in the scientific connection between scent, memory and emotion, we turn the act of accessorizing your mood into a ritual of boundless self-expression with easy-to-love, hard-to-forget unisex perfumes — plus other long-lasting, skin-nurturing smell goods.

Since our official debut in 2021, MOODEAUX® has launched nationwide at clean beauty store Credo and Urban Outfitters, pioneering as the first Black-owned perfume brand to hit both their shelves. In 2024, MOODEAUX® joined forces with a third retailer: Thirteen Lune. We've also appeared on Good Morning America as well as the TODAY Show and partnered with Sephora through the retailer's renowned Accelerate Program among several milestones.

The biggest accomplishment we've had, however, is backing underrepresented entrepreneurs by way of our philanthropic arm Black In Fragrance™. Black In Fragrance™ is building a global support network among industry professionals, consumers, buyers and media outlets, each who pledge to help level the playing field for Black founders. To date, MOODEAUX® has led the effort by providing peer mentorship, community resources and occasional microgrants.